Monday, December 14, 2009

So put your feet up and enjoy the ride

...and the award for this year's Elin Lanto, the dance-pop princess who treats us to a fantastic single in the first few months of the year, one other single midway through the year, and then pushes back that promised album to who knows when after the singles don't explode, goes to...Gathania.

Gathania's "Get It Out" was probably the 2009 single that most consistently got spins throughout the year from me; for my money, it's the best September song since "Cry For You," even if September didn't release it (the men who make Petra's music are also the men behind Gathania, though), mainly thanks to that house piano hook. "Blame It On You," which impressed someone somewhere enough to originally be lined up for a UK release before being canceled via indefinite postponement, came with a video that proved Gathania could give some of the best popstar face I'd seen coming from a new act this year; girl knows how to flirt with a video camera. Despite being dance hits, though, neither of those singles had real crossover success, which has meant we've been waiting for an album that was finished by April for two-thirds of a year.



"Spinning," Gathania's third single in her native Sweden (and embedded above as a radio rip), marks another solid single from the Von der Burg pop factory, the people who have also given us all September's songs, Danny's "Tokyo," and Alcazar's "This Is The World We Live In" and "Physical." It's catchy, classy dance-pop with a quickfire chorus that, even if it doesn't quite seem to have as strong a vocal melody as "Blame It On You," is full of the little electronic hooks you'd expect from this composers--in other words, a song that all lovers of the VDB sound and Swedish pop in general will take to their hearts, that clubbers will happily dance to, and that will probably once again fail to take off in Sweden. I hope I'm proven wrong, and hope even more so that we finally get to hear that album, but just in case I'm not, let's all legally download the single when it comes out this December, OK?

I don't know the exact date of release, but Gathania's single should be released at some point this month, at which point you can purchase it here (digital).

9 comments:

Damian said...

Can't say now how much I will play the song but it can be a grower. It's good, can we expect anything bad from Von Der Burghs? :) Reminds me Lucky Twice a little. Oh! We can expect new Lucky Twice single so soon, exciting!!!
I hope the single will be sold physically and album will be released before March, it should be in my "most wanted" list if I'll move to MF next year. There were a lot of "Get It Out" almost in any shop this spring by the way.

Aaron said...

So Desperate for the album! Come On! Though, just imagine if Elin Lanto and Gathania released their albums on the same day?

xolondon said...

I thought for a moment that was the infamous Jordan in that photo!

Paul said...

i think Gathania will be one of those artists i spend a lot of time with in January - the list is ever increasing already! I play so much Christmas music and year end faves in December that I don't really have time for new music, so on the list she goes. i AM looking forward to it though :)

Anonymous said...

This song was originally made for and recorded with Marie Sernholt. But as no one paid attention (radio, recordcompany etc) the song was recorded with Gathania...

Alexander said...

Who are you, Anonymous? And how do you know this?

Poster Girl said...

Damian, it seems like ages since we first heard about that Lucky Twice single (even if it's only been months)! I hope that we'll end up hearing it soon. If there are still dozens of "Get It Out" singles in Sweden whenever I make it back, I might be tempted to pick one up just because Gathania looks so lovely on the cover.

Aaron, it would be a very expensive day, that's for sure!

Ooo boy! She does have the makeup piled on there, that's for sure. Maybe she should rescue "Not Just Anybody" for her album.

Paul, I totally understand--I probably don't play quite as much Christmas music as you, but year end syndrome definitely gets to me, too, what with all the list making and reflecting going on.

Anonymous, now that is an interesting piece of information, if it's true--I do think Gathania is great, but the idea of Marie involved with this sort of sound and the Von der Burgs...it's something I really would have liked to have seen happen! Thanks for the insight.

Yuяi said...

I really like Gathania! Blame It On You was one of my fave tracks this year - so I need to thank you for turning me on to her. Spinning is awesome...love it!

Eduardo Fernandes said...

Gathania is awesome! Spinning is extremely catchy! Blame it on you was a perfect song too! Get it out isn't that good, but i also like it.